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Apple announced the launch of its first foldable phone, the "iPhone Duo," during its first event under the management of John Tern, who succeeded Tim Cook as the company's leader. The phone features a foldable screen roughly the size of a passport when folded. It will be released in the market on October 23, with a starting price of approximately 1,700 euros. The device aims to target a niche market, despite foldable phones accounting for no more than 2% of the global smartphone market. It is expected that Apple will control about one-third of this market this year, amid competition from Chinese companies like Huawei and Xiaomi. The iPhone Duo boasts a 19.3 cm (7.6-inch) diagonal display when open, can be opened with a fingerprint scanner, and plans are in place to later integrate it with the Apple Pencil. Additionally, Apple has increased the prices of the iPhone 18 Pro and iPhone 18 Pro Max models for the first time since chip production costs rose.
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