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The Qatar Tax Authority clarifies that the sugary drinks tax applies only to pre-packaged beverages and added sugars, with the tax rate determined based on the amount of sugar content. Low-sugar drinks, diet, and zero-calorie beverages are exempt from the tax, while energy drinks are fully subject to the tax system at a rate of 100%. The new excise tax system on sugary drinks was implemented starting July 6, 2026, aiming to regulate and collect taxes based on sugar content. This involves gradually increasing the taxes as the sugar percentage rises, with the exception of beverages prepared for direct consumption in restaurants and cafes.
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