FIFA Sets Deadline for Member Approval
The International Football Association (FIFA) announced a new plan to create a company that will manage its commercial activities and organize the World Cup and its tournaments. The goal is to boost funding allocated for the development of football by attracting external investors. FIFA offered member associations the opportunity to receive $40 million if they support the plan to sell stakes in major tournaments, provided they join before September 19. FIFA also indicated that a funding package of up to $10 billion will be available starting January 2027 to approve the proposal, in exchange for continuing previous development programs valued at $2.7 billion. The plan aims to enhance financing and expand investments in football, while providing financial incentives to participating associations.
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