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Meta introduces WhatsApp business assistant
Meta has launched its new AI agent, "Meta Business Agent," globally within the WhatsApp app, aiming to enhance its capabilities and transform it into an all-in-one platform for business management and customer communication. The agent offers features such as automatic responses, product suggestions, appointment booking, and automated order management, with the ability to transfer the conversation to a human representative when needed. It also includes tools for analyzing conversations, tracking customer requests, and providing analytical insights to improve services and target audiences more effectively.
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