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Recently, a book titled "The Engineering of Media Influence - Applying Influence Theories to Serve Society" by Hassan Ali Anwari was published. It focuses on understanding the mechanisms of media influence and deploying them responsibly to promote national and positive values within society. The book discusses the tools used to shape public awareness, highlighting the role of digital influencers and the importance of consciously applying media theories to guide public opinion in a responsible manner, ultimately aiming to protect society from the current media chaos.
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