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Legal actions for data protection violations
The Saudi Data and AI Authority (SDAIA) has issued decisions against several entities that violated the Personal Data Protection System, including the imposition of fines and warnings. Among the violations addressed were not obtaining explicit consent from data owners before using their data for marketing purposes, and failing to respond promptly to data requests or to notify the authority of data breaches within 72 hours. These measures are part of SDAIA's efforts to reinforce system compliance, protect personal data, and enhance trust in digital transactions.
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