Fashion as cultural expression admired
The Fashion Award is one of the initiatives launched by the Saudi Ministry of Culture as part of the "National Cultural Awards," aimed at honoring creatives in the fashion sector and reaffirming its place as a part of the Saudi cultural scene. Since its inception in 2020, the award has evolved to include multiple categories such as design, production, documentation, and branding, with a diverse group of winners reflecting contemporary trends and local traditions. The award confirms that fashion has become a key element of cultural expression and has transformed into an industry with a global presence, supporting Saudi Arabia's Vision 2030.
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