Over 1,500 Brands Operate Under Franchising in the Kingdom

The article highlights the growth of the franchise sector in Saudi Arabia, where the number of brands operating under the franchise system reached approximately 1,514 by the end of the second quarter of 2026. This includes 744 local brands, representing 49.1%. Since the establishment of the Franchise Center in 2020, the number of brands has increased from 692 to this figure, with 214 local brands transitioned to the franchise system and more than 2,636 additional brands supported in readiness across various sectors such as food, retail, education, services, and entertainment. The aim is to promote both local and international expansion in line with Saudi Arabia's Vision 2030.