Saudi Minister of Environment Launches "Barak with Dates" Campaign to Promote Dates in Culinary Dishes
The National Center for Palm Trees and Dates in Saudi Arabia has launched the campaign "With Dates, Blessed," aimed at promoting the use of dates in daily dishes and beverages, while highlighting their health and cultural values. The campaign seeks to involve restaurants, cafes, and bakeries in offering products based on dates, through the launch of a digital platform featuring more than 200 recipes to increase their popularity across different segments of society. This initiative is part of the Kingdom’s efforts to develop the palm and date sector, which is expected to produce over 1.9 million tons by 2025 and includes more than 37 million palms, in order to strengthen Saudi Arabia’s position in the global date market.
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