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Saudi Exhibition Sector Logistics Model
The article focuses on the importance of developing a sustainable and effective logistics flexibility model for the Saudi exhibition sector to enhance its ability to handle challenges and be prepared for any emergencies. It explains that relying on a single logistics pathway represents a vulnerability that could lead to complete stoppage in case of disruption. Therefore, it proposes building an integrated national ecosystem that includes equipment companies, advanced technologies, long-term storage solutions, and diversification of supply routes geographically by leveraging the strategic location of the Kingdom. The goal of this model is to increase the sector’s readiness, improve its global competitiveness, and turn logistical flexibility into a strategic asset that strengthens Saudi Arabia’s position in the international exhibition market and ensures continuous performance in changing conditions.
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