20 Hrs
Source:
صحيفة مكة
Cultural communication and domestic tourism
The article titled "The Duality of Civilizational Communication" discussed the role of domestic tourism in Saudi Arabia in strengthening national identity. It reviewed the transformations the sector is undergoing and how these have contributed to achieving the goals of Saudi Vision 2030. The speakers clarified that domestic tourism has become an essential pillar of the national economy through developing tourist destinations, supporting national competencies, and stimulating local investment. They also emphasized the importance of tour guides and the community in spreading a welcoming culture, preserving sites, and promoting destinations through digital media and modern technologies. The aim is to enhance the tourist experience, grow the economy, and foster civilizational communication within the Kingdom.
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