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The International Football Federation (FIFA) has decided to suspend its plan to attract private sector investors to manage its commercial rights and tournaments. The plan aimed to raise approximately $4.2 billion from the sale of a roughly 20% stake in a new company valued at around $20 billion. The project involved establishing a company called "FIFA Forward Enterprise" to oversee broadcasting rights, sponsorship, ticket sales, licensing, and the organization of World Cup tournaments. This setback comes amid increasing international objections, especially from Europe, due to concerns that private investors might gain influence over the management of commercial rights for the world's biggest football tournaments. FIFA has not yet issued an official statement regarding the suspension of the project.
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