Assir Environment promotes date safety efforts
The Asir region has launched an awareness campaign titled "From Farm to Consumer... Let’s Preserve the Quality and Safety of Dates" aimed at raising awareness about the importance of maintaining the quality and safety of dates throughout all stages of the food chain. The campaign seeks to promote shared responsibility among farmers, traders, and consumers to ensure that safe and healthy products reach consumers. It comes as part of efforts to promote food sustainability and protect public health by implementing the highest quality standards from cultivation to distribution.
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