Farm to Consumer: Date Quality Campaign
The Jazan Region has launched a campaign to protect the quality of the season's dates, aiming to boost consumer confidence and safeguard the local product from tampering and quality issues. The campaign is part of the efforts by the Ministry of Environment, Water, and Agriculture to ensure the health and safety of dates displayed in the market and to reduce violations that could harm the reputation of Saudi dates, especially during the peak of the date season. The initiative seeks to protect consumers' rights and enhance the competitiveness of local dates both nationally and internationally.
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