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The Saudi Ministry of Sports has launched the new version of the Sports Club Support Strategy for the 2026-2027 sports season, aiming to develop the club ecosystem and enhance their efficiency, sustainability both financially and administratively. The main initiatives include direct support, governance, increasing crowd attendance, facility development, digital transformation, and boosting commercial revenue. The strategy focuses on improving institutional performance, increasing fan engagement, and developing infrastructure, with the goal of making the sports sector more efficient and competitive, while sustainably supporting club growth.
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