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الاقتصادية
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B&S Group Leader Calls for Investments in Global Events Market
The article focused on B&S Saudi Investment Group's participation in the 2026 Global Investment Summit held in Paris. The group's CEO emphasized that the summit aims to reshape the concept of global investment and economics by focusing on developing the private sector through sports and entertainment events, as well as leveraging artificial intelligence technologies. He explained that the global events industry market is estimated to be between $1.4 trillion and $1.7 trillion, offering significant opportunities for investors—particularly in major sporting events, supply chains, and related services, which include more than 150,000 American companies. He also confirmed that the group is targeting the economic development of the events ecosystem and transforming it into a sustainable system that contributes to economic growth. He pointed out that the summit brings together over 2,000 investors and experts from various countries around the world and serves as a platform to enhance international partnerships in the fields of investment and events.
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