Jediaa grows in Saudi digital payments

Giedia Saudi Arabia, a company specializing in digital payment technologies, announced a series of developments to enhance the payment ecosystem in the Kingdom. These include adopting the National Payment Gateway (NPG eMSP) for processing e-commerce transactions, implementing the Geidea SoftPOS service for accepting payments via smartphones on MPoC, and completing the technical requirements to offer Tap to Pay contactless payment services on iPhone devices. These steps aim to develop an integrated payment system that connects the national infrastructure with modern technologies, providing flexible and secure solutions for merchants. This aligns with the significant growth in e-commerce, which reached a value of 325.2 billion riyals in 2025—an increase of 65% compared to 2024—with transaction volumes rising to 1.77 billion. Giedia aims to strengthen its market position by improving payment process efficiency and offering a variety of payment options, all while adhering to security standards and compliance.

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