19 Hrs
Source:
الاقتصادية
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Swiss Negus to open Saudi office
Swiss Premium Negus Company, specialized in luxury travel services, plans to open a headquarters in Saudi Arabia within five years, with Riyadh potentially chosen as its location. The company aims to expand its operations into the Saudi market in line with developments in infrastructure, hotels, and tourist destinations, with the goal of leveraging its expertise in organizing stays, trips, and customized travel services for high-spending travelers. This initiative comes amid significant changes in the Saudi tourism sector, which has recorded the second-highest global improvement in the tourism labor market since 2019, with increases in the number of tourists and tourism expenditures, as well as the development of strategies to build local competencies in hospitality management and customer service. The company seeks to utilize its Swiss expertise to achieve market integration in Saudi Arabia and provide services that meet the needs of Gulf and international tourists.
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