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The data showed that the Saudi Authority for Intellectual Property received 32,615 trademark registration applications in the first half of 2026, averaging about 180 applications per day, representing a 17% increase compared to the same period last year. Among these applications, 66% were from within the Kingdom and 34% from outside, with local applications growing by 22% and international ones by 8%. The United States led the list of countries submitting the most foreign trademark applications, accounting for 17%, followed by China at 16%. The most prominent categories of goods and services registered were Food and Hospitality Services (10%), Advertising and Business Management (9%), Computers and Software (7%), and Beauty and Personal Care Products (6%). The total number of trademarks registered during this period was approximately 23,485, with the majority (72%) being combined figurative and verbal marks, while 24% were purely verbal and 4% purely pictorial.
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