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Armah Sports Company has announced the signing of a land lease in the Al-Sulaimaniya district of Riyadh to establish and operate a new sports club under its "B_FIT" brand. The land area is 2,500 square meters, and the lease contract is for 20 years, beginning after a 24-month grace period. The project involves an investment exceeding 13% of the company's expected annual revenue for 2025. The initiative aims to expand the company's club network to 30 locations by 2030, as part of its strategy to grow in the fitness sector and promote sports activities across the Kingdom. The estimated project completion time is two years, with the direct financial impact expected to commence after the commercial launch of the club.
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