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Saudi Deputy Minister of Media Abdullah bin Ahmed Al-Maghlouth took part in a dialogue session at the sixth Hajj Conference and Exhibition in Jeddah, highlighting the Ministry’s efforts to govern media coverage and coordinate more than 40 communications plans through the Unified Hajj Media Operations Center. He said the government press conference brought together five ministers and generated approximately 621 million in reach and engagement. The Kingdom is hosting more than 3,000 media professionals and has provided 120 broadcast platforms at Mina. He also noted the Ministry’s plans to make greater use of data and artificial intelligence, develop public-awareness guides, and expand publishing in multiple languages.
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