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Was artificial intelligence behind the surprises of the 2026 World Cup?
The 2026 World Cup saw widespread use of artificial intelligence technologies, particularly the Football AI Pro platform provided by FIFA to all teams, regardless of their size, for performance analysis and quick, accurate tactical recommendations. This technology helped teams improve their strategies and provided detailed reports after matches, which contributed to reducing the gap between major and minor teams and produced unexpected results, such as smaller teams advancing through the group stage and challenging the favorites. Other smart technologies were also utilized to manage the tournament and enhance the fan experience, with expectations that these innovations will lead to even greater development in the future of football.
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