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The Confederation of African Football (CAF) is studying the "FIFA Forward Enterprise" project, which was proposed by the International Football Federation (FIFA). The aim is to establish a commercial company affiliated with FIFA that would allow private sector investors to own shares in it, managing football-related commercial activities such as broadcasting rights, sponsorship, and ticket sales. This initiative seeks to raise up to $4.2 billion and values the company at around $20 billion. CAF is currently discussing and evaluating this initiative in its upcoming meeting, amid criticism from some European federations and a lack of consultation with all FIFA members prior to its announcement. The move is viewed as an effort to enhance financial resources to develop football worldwide and in Africa in particular.
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