Tatatour Al-Balad Becomes Union Platinum Sponsor
The company "Tawdevelop Al-Balad," owned by the Public Investment Fund, announced its platinum sponsorship of Al-Ittihad Club, with the company’s logo appearing on the team's jersey chest for the first time in the upcoming sports season. This step comes as part of efforts to develop the historic Jeddah area and achieve Vision 2030 to make Jeddah a global destination, in line with the directives of Crown Prince Mohammed bin Salman. The company was established in 2023 as part of a plan to revive the area, reinforcing its role as a primary developer and asset owner in this developmental project.
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