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Al Hilal Club launched its own branded bottled water for a period of five years. The water was sold in various specifications and marketed across the Saudi market through an online platform and point-of-sale locations. This step is considered the first of its kind for one of the biggest clubs in the world. The partnership with "Sahtein" aims to develop the product and strengthen Al Hilal’s presence in the sports industry, with plans to introduce additional products in the future. It also emphasizes that Al Hilal water represents a Saudi project that enhances the connection between sports, health, and industry.
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