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Sky and RTL, in partnership with the German Football League, aired an animated companion broadcast of the Bayern Munich–Borussia Dortmund match, recreating its action with characters inspired by Playmobil toys and targeting children and families. The show used player and ball tracking data to turn the match into live 3D scenes, with mini-games, virtual camera angles and interactive features through an app. Reactions were mixed: some saw it as an entertaining way to introduce children to football, while others questioned its value and criticized its commercial nature. There were not enough viewing figures or survey results available to assess its success.
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