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Hollywood star Kate Blanchett has launched a new tool called the "Human Consent Record," aimed at protecting users' identities from unauthorized use by AI tools in deepfake operations. The tool gathers user feedback regarding the use of their data, offering options to approve or deny, and provides a reliable identifier for verifying identity before data is used. The initiative seeks to enhance transparency and safeguard intellectual property rights in the age of artificial intelligence, with support from organizations within the entertainment industry.
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