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Android firms plan separate foldable launches
Smartphone companies operating on the Android system are planning to launch their phones with a primary focus on the flagship models first, delaying the release of standard versions in order to enhance their competition with Apple. In contrast, Apple is expected to prepare for adjustments to its release schedule, including the unveiling of the iPhone 18 Pro series, iPhone 18 Pro Max, and the first foldable phone in fall 2026, with standard versions postponed to spring 2027 due to supply chain challenges. This new approach by the companies could significantly alter their market strategies and increase competitiveness in the high-end smartphone category.
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