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Netflix launches exclusive World Cup game
Netflix has launched the game "FIFA World Cup: Launch Edition" exclusively on its platform, in collaboration with the International Federation of Football (FIFA), coinciding with the start of the North American World Cup. The game allows users to choose from 48 national teams and compete across 16 stadiums, supporting multiplayer gaming for up to four players. It aims to reach a broader audience of football fans, with the option to play on a TV or computer using a smartphone as a controller. This move is part of Netflix's strategy to strengthen its presence in the digital gaming market, coming after FIFA's separation from EA Sports, in an effort to expand its digital footprint and offer more accessible experiences for fans.
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