24 Hrs
Source:
تونزي تيليغراف
Telégrafo Túnez: Fin de la era del tabaco
The article focuses on Philip Morris International's strategy to develop alternative products to traditional cigarettes that rely on nicotine without burning tobacco, aiming to reduce the health damages caused by combustion. A seminar was held in Rabat to discuss this shift, in which the company has invested over $16 billion since 2008. The company affirmed that the future of the tobacco industry depends on harm reduction technologies, despite health warnings about the risks of these new products. The Maghreb region, especially Tunisia, is part of the company's strategy to support the integration of these products into public policies, amid debates regarding their safety and the industry's future goals.
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