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The Rock It Company (Rock It), headquartered regionally in Abu Dhabi with support from the Abu Dhabi Investment Office, has launched its operations in Abu Dhabi to enhance the emirate’s position as a hub for global companies specializing in high-value logistics services. The company will manage its Middle Eastern operations through a logistics center and customs warehousing services, aiming to offer specialized solutions covering automobiles, sports events, and luxury goods. This initiative supports manufacturing, luxury industries, and international trade sectors in the region.
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