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E& Emirates and Du are competing in the digital services market for small and medium-sized businesses in the UAE, focusing on artificial intelligence solutions, cloud services, cybersecurity, and the Internet of Things. Both companies aim to expand their offerings by providing integrated systems to improve efficiency and reduce costs, with prices starting from approximately 77 and 100 AED per month. This comes amid growing demand for digital transformation, which accounts for over 94% of companies and 60% of non-oil GDP. The competition seeks to strengthen their presence in the market and meet the technological needs of small and medium-sized enterprises with innovative solutions.
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