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Sharjah24
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Chinese company Bob Mart is expanding its global presence by opening its first bakery in Singapore, leveraging the fame of its characters like LaBobo to create edible 3D-themed sweets. These include sesame-flavored lollipops and cheesecake pieces inspired by its characters. The bakery offers 45 different types of pastries and drinks, priced between $3.87 and $24.77 USD. This expansion follows a successful venture in China and paves the way for additional branches in Europe and America, despite challenges such as rising production costs and some analysts’ concerns about long-term growth sustainability.
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