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Emirati families begin distributing their back-to-school shopping over several weeks, as their list of needs expands to include technological devices, home study spaces, daily clothing, alongside essential supplies such as uniforms, stationery, and shoes. This shift coincides with the retail sector's preparations for the back-to-school season, one of the most significant periods of annual activity, as families seek options that balance price and quality. They prefer to shop through multiple channels that offer flexibility in timing and purchase methods. The Landmark Group supports this trend by offering a wide range of products across more than 2,500 platforms and stores in over 15 countries, featuring brands like Centro Point, Max Fashion, and Home Centre. These options cater to various budgets and family needs, leveraging both online and traditional shopping strategies to facilitate the purchasing process during the back-to-school season.
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