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الاتحاد
Al-Tarbiyah Begins Back-to-School Campaign
The UAE Ministry of Education has launched the 2026-2027 Back-to-School campaign under the slogan "With the Pledge, We Reach New Horizons," aiming to reinforce the values of the National Education Pledge, which was launched and signed by the Head of State, Sheikh Mohammed bin Zayed, last February. The campaign includes initiatives and activities that promote national identity, creative thinking, and responsibility, integrating the pledge into daily practices and values within schools through pathways such as curriculum, behavior, and strengthening the role of families. The goal of the campaign is to ensure the pledge’s presence in all school activities and community engagement, with the ultimate aim of preparing generations proud of their identity and equipped for future challenges.
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