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OpenAI has reported that its ChatGPT advertising revenue reached one billion dollars annually, as it expands into global markets, particularly in India, Europe, the Middle East, and North Africa. The company has begun testing ads in the United States and now allows advertisers to purchase direct ads through the "Ad Manager" platform, which has helped attract small and medium-sized businesses and boost their revenue outside the US. OpenAI’s entry into the advertising market presents a significant challenge to Alphabet and Meta's operations, with expectations that the company will enter the financial market in 2027 or earlier.
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