Who Will Pay $3,199 for iPhone Foldable
Apple has launched its first foldable iPhone, priced between $1,999 and $3,199, aiming to enter the foldable phone market, which still accounts for less than 3% of the global smartphone industry. Despite the high price, the company expects strong initial sales, reaching around 6 million units by 2026. The device is viewed as an opportunity to strengthen Apple's position as a prestigious brand, especially since the high cost may make it more a symbol of social status than a phone for everyone. Apple has not fully clarified its target audience, and the challenge remains in convincing users who are willing to pay a premium, despite the relatively limited market.
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