Disney increases streaming prices by 13%
Walt Disney has raised the prices of its digital streaming subscriptions in the United States. The price of the ad-free "Disney+," increased by 13% to $21.49 per month, in an effort to boost profits in the sector, as it approaches the current Netflix subscription price of $26.99. Disney also increased the price of the ad-free "Hulu" subscription by $2.50, bringing it to $21.99, and raised the prices of ad-free bundled plans to $21.99. Meanwhile, the cost of ad-supported subscriptions increased to $12.49. These increases come as the company reported a 64% rise in operating income for its entertainment division in the third quarter, with plans to expand its services to include products and games starting in spring 2027, along with the release of "Toy Story 5."
Notice: This Is an AI-Generated Summary
Comments (0)