Downtown Dubai hosts Brand Exhibition November 3
Summary: The Dubai World Trade Centre will host the Private Label and Licensing Exhibition in the Middle East from November 3 to 5, 2026. The event connects companies with manufacturers to capitalize on the growth opportunities in the rapidly expanding private label market in the region. Surveys indicate that over 80% of consumers prefer store brands over national brands, despite their lower market penetration of less than 10% in most markets. This presents significant expansion opportunities for manufacturers and retailers, with a focus on customized, ready-to-market products across various sectors, including food, beauty, health, and household items.
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