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Antrhopik announced its intent to incorporate invisible watermarks into the content produced by its AI assistant "Cloud," aiming to make its content recognizable and ensure transparency, in line with European Union AI regulations. The new watermarks will include invisible text generated by "Cloud," and files such as images and graphics will also carry provenance data to document their source and verify tampering. The company plans to apply this technology across all of "Cloud's" services worldwide, reflecting an industry-wide trend toward standardizing methods for tracking AI-generated content, with particular emphasis on maintaining the reliability of content across multiple platforms.
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