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Source: CNN Arabic
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Source: CNN Arabic
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Producer Namit Malhotra is betting on *Ramayana: Rise of a Legend* to expand the global reach of Indian cinema. The two-part adaptation of the Hindu epic has a total budget estimated at around $500 million and features stars and talent from India and Hollywood, including Hans Zimmer and A. R. Rahman. The production used visual effects and AI to synchronize lip movements in the English-language version, while taking care to treat the religious story sensitively. The film grossed more than $55 million worldwide over its opening weekend, including $12.2 million in the United States. The challenge now is to attract audiences beyond those who regularly watch Indian films.
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