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المشهد العربي
AI challenge alters Google's search leader
A report indicates a decline in Google's market share in online search, despite its current dominance of approximately 90% of the global market. This shift is due to the rapid development of generative artificial intelligence applications. Although Google continues to control a significant portion of the market, the "DuckDuckGo" engine saw a 40% increase in weekly usage rates. Additionally, Microsoft's Bing engine surpassed one billion users in the last quarter. Meanwhile, search traffic via Google experienced a slight decrease, coinciding with the growing reliance on ChatGPT as an alternative.
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