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المشهد العربي
Adobe boosts Saudi creative sector
Recently announced is Adobe's expansion of its partnership with the Ministry of Communications and Information Technology and Hyumain in Saudi Arabia, with the aim of supporting the growth of the creative sector through investments exceeding $4 billion. The initiative includes offering Adobe Firefly and Adobe Express services free of charge for one year to over 27 million citizens and residents, as well as developing an image generation model that reflects Saudi culture. The partnership aims to enhance AI solutions that promote creativity and productivity within the Kingdom.
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