Apple stock drops on Mac and iPad price hikes

Apple's stock dropped by more than 6%, marking its largest daily decline since April 2025, following the company's announcement of price increases for products such as the Mac and iPad. The goal is to offset the rising costs of memory chips and storage units resulting from the global boom in artificial intelligence investments. The increases focused on computers and tablets, while prices for phones and watches remained unchanged. The company also expects cost pressures to persist in the coming period. This move comes as Apple prepares to launch a new generation of iPhones, including its first foldable model, amid expectations of higher prices for premium phone categories.

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