Brazil vs Scotland draws 18M on YouTube

Kazi TV YouTube channel has elevated Brazil's media scene after over 18 million users watched the Brazil vs. Scotland match, setting a global record for live streaming on the YouTube platform during the 2026 World Cup. The channel is highly popular among young viewers due to its unconventional style, offering all 104 tournament matches, including 49 exclusive and free games, in defiance of traditional media networks. The channel's subscriber count increased to over 35 million during the World Cup, surpassing the 2022 broadcast record of 6.9 million devices.

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