UK launches campaign to cut water use after heatwave

A £75 million public campaign titled "Let's Save Water" will be launched in the UK to encourage residents to reduce daily water use amid emerging challenges from climate change and record temperatures. The campaign aims to cut individual water consumption by 28 liters per day and promotes simple habits like shorter showers and fixing leaks. Despite efforts, water shortages are predicted to worsen due to climate impacts, infrastructure issues, and high leak rates in water companies.

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