Al-Ula tourist spending up 300 percent

The 2025 Ministry of Tourism report indicates that Al-Ula has become one of the leading tourist destinations in Saudi Arabia, with visitor numbers increasing by 166% to reach 687,000 visitors. Tourist spending has also surged by approximately 300%, amounting to 2.45 billion riyals. Al-Ula leads the way with development projects that include a sustainable transportation network and the restoration of historical areas, aiming to attract two million visitors annually, which contributes to the local economy and creates over 40,000 jobs. Additionally, it recorded the second-highest average expenditure among Saudi cities at 3,600 riyals, driven by its uniquely remarkable experience.

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