Bloomberg: iPad and Xbox costs highlight chip shortage

Tech companies like Apple and Microsoft have seen significant increases in the prices of their computer and electronic products as a result of an unprecedented crisis in the supply of memory chips and processors, which is linked to a boom in the artificial intelligence sector. The prices of Mac and iPad devices have risen by more than 20%, and some computer models, such as the "Mac Studio Ultra," have doubled in price from $3,999 to $5,299. Meanwhile, Microsoft has increased the prices of Xbox consoles by amounts ranging between $100 and $150. The crisis, which may last for years, continues, with expectations of increased global investments in chip manufacturing to meet the rising demand.

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