Can the tourist season be saved

The ceasefire in Lebanon contributed to a temporary improvement in the tourism sector, with some bookings beginning to appear in July and hotel occupancy rates increasing from 30% to between 60% and 70%. However, most of these bookings are unpaid, and the financial situation remains weak, with a significant decline in tourism spending by up to 75% compared to last year. Despite some improvement, the sector faces major challenges and remains mainly dependent on the stability of security and political conditions to recover losses and achieve a genuine rebound.

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