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المصدر:
Los Angeles Times
Los Angeles Times
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Despite broader economic pressures, both Starbucks and Chipotle reported stronger-than-expected sales driven by new menu items, improved loyalty programs, and increased customer engagement. Chipotle’s growth is seen across all demographics, especially among younger consumers, while Starbucks has introduced new food options and loyalty tiers to attract more orders. These results suggest consumers continue to dine out when offered appealing flavors and perceived value, despite rising costs and economic concerns.
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